People are always looking for ways to grow their Instagram following and presence but either use terrible methods or just don’t know how to start. While it is easy to upload aesthetic pictures and sit back and wait for the feedback to roll in, there are details to focus on to make an outstanding difference. Your following count is definitely what helps your platform grow and reach a wider engagement, but it is just a number. An increase in Instagram engagement is what shifts the algorithm in your favour at the end of the day.
Here are 5 Tips that are sure to help you Increase you Instagram Engagement:
1. Listen to your audience.
It is, in fact, your audience that increases engagement and eventually become fans and followers. Without piquing their interest, you will never be able to grow as a brand. Make sure you listen to their feedback and produce content that they will need in the future.
2. Find your niche.
You’ve heard it here and you’ve probably heard it everywhere else. That just goes to show how important and true this tip is. By narrowing down your audience to a particular community, whether it be cooking or fashion, you will be able to appeal to a more relevant audience.
3. Your Instagram bio is just as important.
This is a widely unknown tip, but what you put on your Instagram bio actually matters. Adding keywords that correspond to your niche will help your account stand out to the right audience through their suggested profiles. It can also help the algorithm understand what your niche is so that you are grouped in the same community.
4. The quality of your posts matter.
As it has always been, being aesthetically pleasing is of utmost importance. Why would anyone want to come back to an Instagram profile with confusing qualities? Spend time on lighting and colours to create an aesthetically pleasing feed.
5. Engage with other profiles on Instagram.
It’s never bad to interact with other profiles that have similar interests. Get inspired by them and how they choose to increase their engagement. Also, interact with them but remember to make them quality interactions. Add an appreciation comment or DM them a nice message.
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